Hallucination Tracker — Catch AI Fabrications Before Your Clients Do

AI models invent facts about luxury brands — wrong founding years, fictional product lines, misattributed heritage. The Hallucination Tracker automatically detects and classifies every factual error, rated by severity (Critical, Warning, Info). Your weekly alert digest ensures nothing slips through.

3 unique issues (5 total occurrences)

ALLCRITICALWARNINGINFO
CRITICALHALLUCINATIONGemini2026-03-13

Falsely states Maison X is owned by LVMH

Maison X is independent since 1920

WARNINGHALLUCINATIONPerplexity2026-03-13

Lists discontinued 'Heritage' collection as currently available

Heritage collection was discontinued in 2019

INFOINACCURACYChatGPT2026-03-13

Describes pricing as 'accessible luxury'

Brand is positioned as ultra-premium

12%

Average hallucination rate across AI models for luxury brands

What you get with Hallucination Tracker

Perplexity · response
Lady Dior, launched in 1995 by Bernard Arnault…
Brand Truth: Lady Dior launched 1995, designed by Gianfranco Ferré.
BENEFIT 01

Automatic detection

Every AI response is cross-referenced against your Brand Truth Profile to catch fabrications.

Critical3Founding year
Warning7Product launch
Info12Tone drift
BENEFIT 02

Severity classification

Hallucinations are rated Critical, Warning, or Info so you know what to address first.

Week 17 digest
3 items
Wrong founding year · ChatGPT
Fictional sub-brand · Gemini
Misattributed heritage · Perplexity
Open digest
BENEFIT 03

Weekly alert digest

Receive a prioritized list of factual errors discovered during the latest monitoring cycle.

Accuracy · this week
Claude
91%
ChatGPT
85%
Gemini
78%
Perplexity
72%
BENEFIT 04

Model comparison

See which AI models are most and least accurate about your Maison.

How it works

Each AI response is parsed and compared against your verified Brand Truth Profile. Discrepancies are flagged, classified by severity, and aggregated into your weekly briefing.

Start monitoring Hallucination Tracker for your Maison