Share of AI — Measure Your Brand's Voice in AI Conversations

Share of AI is your brand's citation rate when AI models answer questions about your category. It's the new Share of Voice — but for the AI era. Track your score across ChatGPT, Claude, Gemini and Perplexity, broken down by 6 strategic categories: Brand Identity, Product Knowledge, Heritage & Craftsmanship, Competitive Positioning, Pricing Perception, and Sustainability.

0%

SHARE OF AI

% of AI responses that mention your brand

+5pts

#0

SOV RANK

Your rank vs. competitors in AI-generated recommendations

=stable
0%25%50%75%100%Feb 10Feb 17Feb 24Mar 03Mar 08Mar 13
OpenAI (ChatGPT)
Anthropic (Claude)
Gemini
Perplexity
25%50%75%100%Product DiscoveryBrand KnowledgeCustomer ServiceGifting / OccasionArt DirectionRecommendation
OpenAI (ChatGPT)
Anthropic (Claude)
Gemini
Perplexity

57%

Average Share of AI for top luxury Maisons

Track visibility trends

Monitor how your Share of AI evolves week over week across all four major AI models.

Track visibility trends

Identify model-specific gaps

Discover which AI models underrepresent your Maison and where to focus your GEO strategy.

Identify model-specific gaps

Benchmark against competitors

See how your citation rate compares to direct competitors in your verticale.

Benchmark against competitors

6-category strategic breakdown

Understand your presence across Brand Identity, Product Knowledge, Heritage, Competitive Positioning, Pricing, and Sustainability.

6-category strategic breakdown

How it works

Every week, AUGMA queries 40+ category-specific prompts across 4 AI models, each run 3 times. We measure how often your brand is mentioned in responses relevant to your verticale, producing a statistically robust citation rate.

Start monitoring Share of AI for your Maison